BUSINESS PLANNING FOR HOTELS: March 01-05, 2010

• Feasibility study
• Strategy
• Internal & External Analysis
• Hotel evaluation
• Product Development
• Economics
• Financial Planning


WEB MARKETING FOR TOURISM: March 29-31, 2010

• Web Marketing
• Internet based research
• Web based product, Dynamic Packaging
• New Media and tourism
• Tourism W2.0, blogs and social networks

REVENUE MANAGEMENT FOR HOTELS: April 12-15, 2010

• Rates plans
• Yield Management modes
• The Levers of Price Modulation
• Resource Management
• Forecast of Demand
• Substitution Products and Overbooking
• Business and Package Management