Paolo Tosolini guest at Master in International Tourism & Leisure

A special guest occured in Master in International Tourism & Leisure classroom: Paolo Tosolini, from town of Trieste, and now working as New Media Business Manager at Microsoft Corp., USA. Tosolini talked to Master students about his last experience in New Media and Tourism in the USA, mentioning his web project "ItalyFromTheInside.com" 
(http://www.italyfromtheinside.com). 

In particular Tosolini focused on: 

- approach to USA target by New Media
- podcast promotions and viral marketing
- portable devices.

In his last interview for "Il Piccolo" he underlined the importance of long-life learning: "[In a global context] we can't miss the essential role of the most precious resource of every private and public corporate, that is people, who should constantly join education and training to develop personal skills and growth".